Varalaxmi slammed for trivialising kidnapping for movie promotions


 

How is #VaralaxmiGotKidnapped ‘sweet’? You can’t take followers’ concerns 4 granted. All is well and always well for @varusarath
— Nikkil (@onlynikil) April 18, 2017

I’m absolutely fine.. “Sweet surprise to @varusarath for her movie promotions…she wasn’t aware of this..All is well and always well for @varusarath,” tweeted Nikkil. She even walked out of a film alleging misogyny. “I wasn’t aware of this promotion as I’m in delhi representing my Save shakti petition to the Law ministry..Sorry for the trouble..!!,” Varalaxmi added. 2017-04-18T21:15:40+00:00″>
Published:April 18, 2017 9:15 pm

A still from Varalaxmi’s upcoming film
Twitter users on Tuesday were baffled by a picture that surfaced online showing actress Varalaxmi Sarathkumar lying on a bed, with her hands tied and a gag over her mouth suggesting that she was in a very vulnerable position. — varu sarathkumar (@varusarath) April 18, 2017

I wasn’t aware of this promotion as I’m in delhi representing my Save shakti petition to the Law ministry..Sorry for the trouble..!! What’s more depressing about this horrible promotional idea is that Varalaxmi, of late, has been receiving a lot of appreciation for being vocal about woman rights and speaking out against the issue of sexual harassment in the film industry. I’m sorry, I’m boycotting this movie. “How is #VaralaxmiGotKidnapped ‘sweet’? But, it seems like her empowering public image has suffered a setback following this incident. thank u for ur concern..it’s a part of our movie promotion.. “I’m absolutely fine.. For all the latest Entertainment News, download Indian Express App now
© IE Online Media Services Pvt Ltd thank u for ur concern..it’s a part of our movie promotion.. To make the matter worse, celebrity PR Nikkil Murugan tweeted the picture using #VaralaxmiGotKidnapped, sending a shock wave among Twitterati. You can’t take followers’ concerns 4 granted. — varu sarathkumar (@varusarath) April 18, 2017
“So now they have used actress kidnapped as a promotion, will they scream rape next? This move faced a backlash on social media for using serious issues like crime against a woman to promote their film. It’s atrocious. #thoo #kollywood,” asked another user. After realising that the idea has backfired, the filmmakers went into the damage control mode. Hours after her PR’s tweet, when people started expressing their concerns, Varalaxmi took to Twitter to clear the air over her alleged kidnapping, saying all the fuss was part of a movie promotional campaign. It’s atrocious. announcement at 6pm..!! announcement at 6pm..!!,” she wrote on her Twitter page. I’m sorry, I’m boycotting this movie,” rued one Twitter user. But, that was not enough to pacify the agitated Twitter users. http://t.co/9fi73sJsVP
— Uday Senan (@UdaySenan) April 18, 2017

So now they have used actress kidnapped as a promotion, will they scream rape next? #thoo #kollywood
— Latha Srinivasan (@latasrinivasan) April 18, 2017

#VaralaxmiGotKidnapped pic.twitter.com/5TgSFlhLjm
— Nikkil (@onlynikil) April 18, 2017

Sweet surprise to @varusarath for her movie promotions…she wasn’t aware of this..