No OTT release for Vijay-starrer Master

© IE Online Media Services Pvt Ltd The makers said that releasing Master in theatres is crucial for the revival of the film industry, which has suffered an unprecedented loss due to the pandemic. And industry stakeholders hope Master rekindles the public’s interest in watching movies on the big screen. Stay safe,” said Xavier Britto of XB Film Creators in the statement. This arrangement is expected to continue for the foreseeable future. However, the filmmakers remained determined to wait until some semblance of normalcy returned to the business of film exhibition.×1.png
At present, theatres across the country are allowed to operate at 50 per cent seating capacity. “As we continue to battle the pandemic, we hope you are all safe and doing fine. We hope to reach out to you soon, with the good news. We understand and can feel the amount of excitement among the audience to celebrate our #Master in theatres. Written by Manoj Kumar R
| Bengaluru |

November 28, 2020 7:34:45 pm

Master is helmed by Lokesh Kanagaraj.Amid growing speculation over Vijay’s Master releasing directly on an OTT platform, the producers issued a statement on Saturday to put an end to all the rumours. Master is directed by Lokesh Kanagaraj. We await the Big Day to come, as much as you do. #MasterPressRelease
— Lokesh Kanagaraj (@Dir_Lokesh) November 28, 2020
The release of Master was postponed following the outbreak of coronavirus. Though we have an offer from a reputed OTT service provider, we prefer to the theatrical release, which is the need of the hour for the industry to survive the on-going crisis. We also request the theatre owners to stand with us and provide their support for reviving the Tamil Film Industry. 📣 The Indian Express is now on Telegram. There was a strong sentiment in the film industry that the producers might opt for an OTT release owing to the on-going situation. Besides Vijay, it also stars Vijay Sethupathi, Malavika Mohanan and Arjun Das among others. With lot of rumours surfacing in the past few days, we would like to clarify our stand on it. Click here to join our channel (@indianexpress) and stay updated with the latest headlines
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